marketing automation software

Marketing Automation And Its Usage

Marketing automation tool remain a hot topic for marketing teams, and with good reason. According to numbers compiled by Emailmonday, it’s estimated that 49% of companies currently use automation as part of their marketing strategy, with the percentage ticking up to 55% for B2Bs. It’s no wonder, then, that marketing automation adoption continues to grow, expectedContinue reading “Marketing Automation And Its Usage”

Types Of Marketing Automation

Marketing has been around for a very long time. Think about it. Since people first started engaging in commercial trade, they’ve learned how to develop unique selling propositions and sales strategies to maximize the perceived value of their offerings. When we look at marketing technology, we can see that it’s enabled various channels such as printContinue reading “Types Of Marketing Automation”

Best Marketing Automation Software for Small Businesses

Products classified in the overall Marketing Automation category are similar in many regards and help companies of all sizes solve their business problems. However, small business features, pricing, setup, and installation differ from businesses of other sizes, which is why we match buyers to the right Small Business Marketing Automation to fit their needs. CompareContinue reading “Best Marketing Automation Software for Small Businesses”