Products classified in the overall Marketing Automation category are similar in many regards and help companies of all sizes solve their business problems. However, small business features, pricing, setup, and installation differ from businesses of other sizes, which is why we match buyers to the right Small Business Marketing Automation to fit their needs. Compare product ratings based on reviews from enterprise users or connect with one of G2’s buying advisors to find the right solutions within the Small Business Marketing Automation category.
In addition to qualifying for inclusion in the Marketing Automation Software category, to qualify for inclusion in the Small Business Marketing Automation Software category, a product must have at least 10 reviews left by a reviewer from a small business.
Top 8 Marketing Automation Software for Small Businesses
- HubSpot Marketing Hub
- ActiveCampaign
- Mailchimp All-in-One Marketing Platform
- Klaviyo
- SharpSpring
- Omnisend
- Keap (formerly Infusionsoft)
- RD Station
Compare Small Business Marketing Automation Software
G2 takes pride in showing unbiased ratings on user satisfaction. G2 does not allow for paid placement in any of our ratings.Sort By:AlphabeticalSatisfactionPopularityG2 ScoreResults:
HubSpot Marketing Hub
HubSpot is a leading growth platform. Since 2006, we have been on a mission to make the world more inbound. Today, over 68,800 total customers in more than 100 countries use HubSpot’s award-winning software, services, and support to transform the way they attract, engage, and delight customers. Comprised of Marketing Hub, Sales Hub, Service Hub, and a powerful free CRM, HubSpot gives companies the tools they need to Grow Better.
ActiveCampaign
ActiveCampaign’s category-defining Customer Experience Automation Platform helps 100,000+ businesses in 170 countries meaningfully engage with their customers. The platform gives businesses of all sizes access to hundreds of pre-built automations that combine email marketing, marketing automation, CRM, and machine learning for powerful orchestration, segmentation and personalization across social, email, messaging, chat, and text. 300+ integrations. Pricing starts at just $9/month.
Mailchimp
Mailchimp’s all-in-one Marketing Platform helps small businesses market smarter so you can grow faster. As the backbone for your customer relationships, they provide AI-powered, user-friendly tools anyone can use to be successful. Mailchimp puts your audience at the center so you can send marketing emails and automated messages, create targeted ad campaigns, build landing pages, send postcards, facilitate reporting and analytics, and sell online.
Klaviyo
What do sophisticated D2C brands like ColourPop, Huckberry, and Chubbies all have in common? They rely on Klaviyo to supercharge their growth. Klaviyo is a growth marketing platform that helps you deliver more personalized experiences across owned marketing channels like email, SMS, in-app notifications, and web. And the results speak for themselves—brands have made more than $3.7 billion in revenue through Klaviyo in the last year alone.
SharpSpring
SharpSpring is a comprehensive marketing automation platform with robust features, functionality and performance. SharpSpring is one of the most flexible platforms on the market, offering powerful, behavior-based email marketing, native or 3rd party CRM integration, dynamic forms, landing page and blog builders, social media management, universal CMS compatibility, and integration with hundreds of applications. SharpSpring is usually less than 1/3 the cost of the competition.
Omnisend
Omnisend is a powerful omnichannel marketing automation platform built for high-growth ecommerce businesses. With advanced automation workflows, customer segmentation features and a multitude of channels to reach the customer (via email, SMS, push notifications, Facebook Messenger and more), Omnisend is a complete, all-in-one solution for ecommerce marketers who have outgrown the generic email marketing tools.
Keap
Step up to all-in-one sales & marketing software designed for growing service-based businesses, ranging from entrepreneurs and startups to larger teams. Our platform organizes your customer information and daily work in one place, freeing you up from repetitive tasks so you have more time to focus on growing your business and delivering great service.
RD Station
RD Station Marketing is a platform that helps medium and small businesses manage and automate their Digital Marketing strategy. With it, customers drive attract traffic, convert this traffic into business opportunities and drive more sales.
Conclusion
So these marketing automation for eCommerce tools will help you in upgrading your business.
Marketing Tech 