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Marketing Automation Technique

Marketing automation (MA) tools are critical to any marketer’s workflow. These tools allow marketers to be more flexible with your tasks and more prudent with your decisions. Automation helps with the planning, execution, and assessment of marketing campaigns. With marketing automation, it is easier and faster for companies to move forward. 80% of MA users have reported increasedContinue reading “Marketing Automation Technique”

The E-commerce Business Automation Guide for 2020

What is eCommerce Automation? Simply put, eCommerce Automation allows store owners to convert different tasks and processes within their eCommerce business into automated work.  For example, it’s a good practice to update your customer information in your CRM whenever a high-value product is purchased on your e-commerce platform. Now, that is a part of theContinue reading “The E-commerce Business Automation Guide for 2020”

Best Marketing Automation Software

What is marketing automation software? Marketing automation refers to software platforms and technologies designed for marketing departments and organizations to more effectively market on multiple channels online (such as email, social media, websites, etc.) and automate repetitive tasks. The marketing automation industry has skyrocketed from a $500m market to an expected $6.4bn in 2024. According to Salesforce’s State of Marketing Report, 67%Continue reading “Best Marketing Automation Software”

8 Amazing Ways to Use Google Analytics for E-Commerce

Google Analytics allows you to access detailed information regarding your online store’s traffic and sales and give you the site of Customer Analytics It doesn’t matter what type of business you have or what your selling, Google Analytics is a staple component of your marketing strategy that will allow you to monitor and grow onlineContinue reading “8 Amazing Ways to Use Google Analytics for E-Commerce”

Best Personalized SMS Campaigns

Personalized SMS campaigns can help your marketing efforts stand out from the crowd. Texting is the quickest, most direct and – importantly – the most welcome type of contact your customers can receive. It is highly effective for connecting with loyal, engaged consumers, which is why it’s such a good platform for personalizing your message,Continue reading “Best Personalized SMS Campaigns”

Use Of Marketing Automation For Marketers

Marketing automation is the process of using software to complete repetitive marketing tasks designed to nurture sales leads, personalize marketing messages and content and in the process, save marketers’ time and effort. By automating many of these tasks, users can more effectively send the right message, to the right user at the right time, accordingContinue reading “Use Of Marketing Automation For Marketers”

BEST Use Of SMS and Email Marketing Together

For marketers, email has become a tried-and-true staple in the arsenal to reach customers and prospects en masse. It’s dependable and it works. However, as the use of mobile phones has become more ubiquitous, SMS Marketing (also known as Text Marketing) is quickly turning into another great way to quickly connect with customers. With a plethora of tools and servicesContinue reading “BEST Use Of SMS and Email Marketing Together”

SMS Marketing and Shopify – a Perfect Partnership

With its out-of-the-box functionality, powerful designs and endless opportunities for customisation, it is no surprise that Shopify has become one of the most popular platforms for online stores. As well as offering all the features you’d expect from an online store, it is easy to use even for those with absolutely no technical knowledge. However,Continue reading “SMS Marketing and Shopify – a Perfect Partnership”

Best eCommerce Marketing Automation Platforms

According to the report, 67% of marketing leaders are already using at least one marketing automation platform and a further 21% planned to start using one in 2019. The main advantage of this platform is that it automates and simplifies many manual and laborious tasks marketers do. What is also important, with marketing automation software itContinue reading “Best eCommerce Marketing Automation Platforms”

Best Ways to Send Personalized Text Messages

It’s time to get personal with your marketing strategy. Today’s digital marketing tactics are focused on customizing the client experience to make each interaction meaningful and valuable. There are simple, cost-effective and non-spammy ways to make your customer feel like one in a million, one of the easiest being personalized text messages. Personalizing your textContinue reading “Best Ways to Send Personalized Text Messages”