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The Chatbots World: Types Of Chatbots For Business

Chatbots are the growing ecommerce trend. Everyone is talking about them and every business wants to figure out how to use one. As much as we want to believe we live in a world full of intelligent automation the likes of Google Assistant and Amazon Alexa, there are limits to what today’s chatbots can actually offer.Continue reading “The Chatbots World: Types Of Chatbots For Business”

Best Marketing Automation Software

What is marketing automation software? Marketing automation refers to software platforms and technologies designed for marketing departments and organizations to more effectively market on multiple channels online (such as email, social media, websites, etc.) and automate repetitive tasks. The marketing automation industry has skyrocketed from a $500m market to an expected $6.4bn in 2024. According to Salesforce’s State of Marketing Report, 67%Continue reading “Best Marketing Automation Software”

Best Marketing Automation strategies 2021

Here are some ways to boost your marketing efforts with automation tools. For businesses, there are endless strategies and trends to incoporate. This includes optimizing different business fields and staying up to date on marketing automation trends to successfully enjoy the business benefits that come with it. 1. Increase engagement with terrific content. Customer retention goes beyond closing a sale.Continue reading “Best Marketing Automation strategies 2021”

Benefits of Text Message Automation

Let’s have some statistics. 95% of text messages are read within the first 3 minutes after it is received. Short text messages open rate is nearly 98%, in comparison with the email – open rate is 22%. Today, almost everyone has a phone. And many have more than one device. This means that you can deliverContinue reading “Benefits of Text Message Automation”

Multichannel & Omnichannel Marketing Difference

With new technology and the evolution of strategies in today’s marketing landscape comes a new wave of terminology with which marketers need to become acquainted. Two new-age definitions that immediately come to mind are multichannel marketing and omnichannel marketing. Omnichannel and multichannel marketing are two very distinct and separate marketing strategies, even though both focusContinue reading “Multichannel & Omnichannel Marketing Difference”

SMS for WordPress Guide 2020

t’s funny. I think that for every step forward we make in bridging the physical gaps that separate us from one another, we take one step backward in terms of actual human-to-human contact. I’m not saying I object to any of it. As a millennial, I’m much more comfortable with emailing and Facebook messaging thanContinue reading “SMS for WordPress Guide 2020”

Introduce Yourself (Example Post)

This is an example post, originally published as part of Blogging University. Enroll in one of our ten programs, and start your blog right. You’re going to publish a post today. Don’t worry about how your blog looks. Don’t worry if you haven’t given it a name yet, or you’re feeling overwhelmed. Just click theContinue reading “Introduce Yourself (Example Post)”