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Multichannel & Omnichannel Marketing Difference

With new technology and the evolution of strategies in today‚Äôs marketing landscape comes a new wave of terminology with which marketers need to become acquainted. Two new-age definitions that immediately come to mind are multichannel marketing and omnichannel marketing. Omnichannel and multichannel marketing are two very distinct and separate marketing strategies, even though both focusContinue reading “Multichannel & Omnichannel Marketing Difference”